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JEFF SOHINKI JOINS METRO BOSTON AS EXECUTIVE DIRECTOR OF SALES

Metro Boston is pleased to announce the appointment of Jeff Sohinki as Executive Director of Sales. Jeff will provide hands-on leadership to the advertising sales and business development efforts for Metro Boston. He will be responsible for establishing and maintaining high-level relationships with advertising clients and managing an organized and effective process for the ongoing evaluation of ad sales activity. Additionally, Jeff will identify, propose, and implement opportunities to drive new revenue through line extensions, special event publishing, and other timely promotional programs. Jeff will report directly to the Publisher.

Jeff comes to Metro Boston from TNS Media Research, where he served as Director of Business Development. He has over 20 years of experience in advertising sales, marketing, and business development within radio, television, cable, and other new media properties. His experience includes management roles at CBS and Nielsen Media Research. In Boston, he was the founder and General Manager of The Boston Interconnect, the cable TV sales organization now known as Comcast Spotlight.

“I am extremely pleased to be joining this vibrant and innovative group,” Sohinki says. “In a relatively brief time, Metro Boston has proven itself to be a solid source of news and lifestyle information. As a vehicle to further the marketing goals of its advertisers, Metro will become increasingly valuable. To do that in the best possible way, our staff will continually prove themselves to be informed, creative, flexible and energetic partners. I am excited to be part of that effort.”

About Metro Boston:

Metro Boston started in May 2001 and is Boston’s largest free daily newspaper, read by more than 235,000 readers every day. The Boston Globe acquired a 49% stake in Metro Boston in 2005. The paper is majority-owned by Metro International SA, publisher of the world’s largest global newspaper chain.

About Metro International:

Metro International S.A. is the world’s largest and fastest-growing global newspaper. Metro publishes 61 daily Metro editions in 88 major cities in 19 countries and 18 languages across Europe, North and South America, and Asia. Metro has a unique global reach - attracting a young, active, well-educated audience of more than 18.5 daily readers and more than 37 million weekly readers.

JOURNALIST, TV PRODUCER JONATHAN AUERBACH NAMED EDITOR IN CHIEF OF METRO US

New York, NY – Metro New York announced that Jonathan Auerbach has been named Editor in Chief for Metro US overseeing the Boston, Philadelphia and New York editions. The born-and-bred New Yorker brings a wealth of news acumen and experience to the position.

Auerbach joins Metro from Star magazine where he was Executive Editor for three years. Prior to that he was Senior Producer at “Newsnight with Aaron Brown,” CNN’s flagship news program, overseeing coverage on breaking news events such as the invasion of Afghanistan, the Iraq War and the Space Shuttle explosion. He began his newspaper career at the New York Post which culminated with his appointment as Assistant Managing Editor.

“Jonathan’s hard news background, coupled with two years overseeing celebrity coverage at the Star, makes him perfect to helm Metro US,” said Daniel Magnus, Managing Director/Publisher. “We are thrilled to have him join the team and oversee the title during its next phase of growth.”

Launched in 2004 to tap the young, affluent and professional New Yorker, Metro New York reaches close to 500,000 readers daily. The total readership for all three editions is 1,020,000.

Auerbach began his career at Fairchild Publications as a business reporter covering the U.S. retail industry. He had two stints at the New York Post, first as a business reporter and then as Assistant Managing Editor. He also spent two years writing the “Inside Track” column at the Wall Street Journal.

Auerbach is a graduate of Baruch College with a bachelor’s degree in history.

About Metro:

Metro is the largest and fastest growing international newspaper in the world. Seventy-one Metro editions are published in over 100 major cities in 21 countries in 19 languages across Europe, North & South America and Asia. Metro has a unique global reach – attracting a young, active well-educated Metropolitan audience of over 18.5 million daily readers and more than 37 million weekly readers. Metro has an equal number of male and female readers, of which 70% are under the age of 45. The newspaper was recently named World’s Largest Global Newspaper by Guinness World Records

BOB FINKEL NAMED CHIEF FINANCIAL OFFICER FOR METRO US

“Please all join me in welcoming Bob Finkel, the new Chief Financial Officer for Metro US. In his new position Bob will be responsible for directing all finance related functions for New York, Philadelphia and Boston. Bob will be based in the New York office.

Bob joins us with an impressive background as a senior financial executive with companies that include CBS, Fox Television and Bloomberg. I am confident that Bob will be a tremendous asset for Metro US as we continue our growth in the United States.”

Daniel Magnus
Managing Director & Publisher
Metro New York

About Metro:

Metro is a free daily and the world's largest global newspaper. It’s written and designed for young and ambitious professionals, fits into a 15-minute read and gives metropolitans all they need to know, Monday to Friday, in their morning commutes. Local, national and international news and colorful features are presented without any bias, with a proudly urban attitude and style.

MICHAEL JULIANO JOINS METRO NEW YORK AS EXECUTIVE DIRECTOR, SALES

As Executive Director of Sales, Mike will provide hands-on leadership to the advertising sales and business development efforts for Metro New York. He will be responsible for establishing and maintaining high-level relationships with advertising clients and managing an organized and effective process for the ongoing evaluation of ad sales activity. Additionally, Mike will identify, propose, and implement opportunities to drive new revenue through line extensions, special event publishing, and other timely promotional programs. Reporting directly to the Publisher, Mike will assume immediate responsibility for the management of 3 Sales Directors and a staff of 18 full-time ad sales professionals.

Mike comes to Metro with nearly 20 years of sales experience in radio working for various stations throughout New York and Connecticut.

About Metro:

Metro is a free daily and the world's largest global newspaper, where local, national and international news and colorful features are presented without any bias, with a proudly urban attitude and style.

It’s written and designed for young and ambitious professionals, fits into a 15-minute read and gives metropolitans all they need to know, Monday to Friday, in their morning commutes.

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