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DAVID SMITH NAMED DIRECTOR OF MEMBERSHIP AT NEW YORK ACADEMY OF SCIENCES

We are pleased to announce that David Smith has been appointed Director of Membership at the New York Academy of Sciences (NYAS). David’s primary responsibilities will include developing audience acquisition and retention strategies, monitoring progress towards the fulfillment of participant growth initiatives and associated revenue targets, devising a research plan to assess the potential membership market, and managing the Academy’s customer service unit.

David brings over 13 years of relevant experience to his new position with NYAS. He most recently served as Director of Marketing at the Practising Law Institute (PLI). There, David worked to increase membership and gained management experience in both legal and scientific arenas. He developed a new database, launched a weekly email newsletter program, and was responsible for marketing new programs and large conferences. David’s experience will undoubtedly serve him well as Director of Membership at NYAS.

About New York Academy of Sciences:

The New York Academy of Sciences is a prestigious, highly established, nonprofit, membership-based organization with the goal of bringing together scientists of different disciplines from around the world. The mission of the Academy is to advance the understanding of science, technology, and medicine, and to stimulate new ways to think about how their research is applied in society and the world. To learn more, please visit www.nyas.org.

LEE THOMPSON JOINS NYAS AS VICE PRESIDENT OF MEMBERSHIP AND MARKETING

Lee has over 20 years of marketing experience within publishing companies, serving most recently as a publishing and marketing consultant for Texere, a division of Thomson Learning. She was in fact a founding member of Texere and served as their Executive Vice President and Director of Marketing until it was sold to the Thomson Corporation. Previously she was Vice President/Director of Marketing for the Professional, Reference, & Trade Group of John Wiley & Sons.

Lee has completed coursework toward an MBA in Marketing from the NYU Stern School of Business and is affiliated with several publishing organizations.

About New York Academy of Sciences:

Since its inception in 1817, NYAS has been an independent, nonprofit, membership-based organization dedicated to advancing the understanding of science, technology, and medicine, and to stimulating new ways to think about how scientists' research is applied in society and the world. You can learn more about their conferences, publications and mentoring services on their website, www.nyas.org.

 

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